ConServe, a Fairport based collections agency, successfully hosted a dress down day for ABVI in 2011 that inspired ABVI to create a more formal initiative and invite businesses around the community to join in. The result is ABVI’s inaugural Jeans Day on June 20, 2012.
Twelve companies will be hosting a Jeans Day for ABVI and continuing the tradition that started at ConServe.
In 2008, ConServe employees had an idea to launch a “Jeans for Charity” program where each month employees are offered the opportunity to make a $10 donation in exchange for a free pass to wear jeans during their work tour for an entire month.
“Our Jeans for Charity program provides our employees with the opportunity to enjoy dressing down while making a difference in our community,” said Mark E. Davitt, President of ConServe (pictured at left). “Good corporate citizenship is at the core of our company’s mission statement; ConServe is dedicated to satisfying the needs of Clients while improving the human condition, fostering the development of successful, long-term relationships with clients, employees, vendors and the community as a whole.“
In 2011, ConServe donated $2,000 to ABVI through their Jeans for Charity program. In 2012, with increased corporate support, ABVI hopes to raise at least twice that on Jeans Day.
For more information about Jeans Day, or to learn how to host your own, please contact the Development Department at (585) 697-5713.