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Goodwill Promotes Boland to VP for Communications

Aug 16, 2016

Rochester, NY – Goodwill of the Finger Lakes announces the promotion of Mary Boland to the position of Vice President for Communications and Community Relations.

In her new role, Boland will represent Goodwill of the Finger Lakes and its mission brands – The Association for the Blind (ABVI), Goodwill donated goods/retail stores, and 2-1-1/LIFE LINE – in the community and help promote organizational initiatives with local and state leaders and influencers. Boland will also continue to lead Goodwill’s communications and marketing efforts.

“Mary is a passionate and dedicated professional who lives and breathes our mission,” says Gidget Hopf, Goodwill of the Finger Lakes president and CEO. “She has been integral to our growth over the last six years and is someone who we have all come to depend on to support us and get things done.”

Boland’s work within the organization was not the only thing garnering attention.

“In addition, Mary has come to be regarded with a great deal of respect by other community leaders and organizations,” says Hopf.

Boland joined the organization in 2010 as the Special Events Liaison responsible for managing the ABVI’s Centennial year activities. She most recently served as the Director of Communications and Community Relations.

During her time with the organization, Boland has also worked to grow the Goodwill Good Neighbor Program, overseen Goodwill’s Million Pound Challenge. She also led the team that worked to streamline the creation and deployment of the organization’s marketing and communications materials while providing greater access to the available resources.

Boland, a resident of Brighton, NY, completed a Bachelor of Arts degree in Political Science from the University of San Diego. Previously, Boland has served as the Director of Corporate Affairs for Special Olympics in Washington, D.C., the founder and director of Project Helping Hand, and the Director of Marketing/Fundraising for the Darjeeling Carnival in Darjeeling, India.